Mystery shopping is a research technique used by businesses to evaluate the quality of their products or services from a customer’s perspective. It involves hiring individuals, known as mystery shoppers or secret shoppers, to visit a business location and assess various aspects of the customer experience.
After completing their visit, mystery shoppers provide detailed feedback in the form of reports or surveys. This feedback helps businesses identify strengths and weaknesses, make informed decisions about training and improvements, and enhance overall customer satisfaction.
There are several mystery shopping companies that provide services to businesses. These companies specialize in recruiting, training, and deploying mystery shoppers to evaluate various aspects of customer experience. Here are a few well-known mystery shopping companies:
Market Force is a global leader in customer intelligence solutions, including mystery shopping. They work with businesses across various industries to assess and improve customer experiences.
Intouch Insight offers a range of customer experience management solutions, including mystery shopping. They provide comprehensive programs to measure and enhance customer satisfaction.
Ipsos is a market research company that offers mystery shopping services worldwide. They provide customized mystery shopping programs to suit the specific needs of businesses.
Sinclair Customer Metrics is a mystery shopping company that focuses on gathering customer feedback to help businesses improve their operations and customer satisfaction.
SeeLevel HX provides mystery shopping services along with other customer experience solutions. They offer customized programs and detailed reporting to help businesses gain insights into their customers’ perspectives.
BestMark is a mystery shopping company that has been operating for over 30 years. They work with businesses in various industries and provide detailed evaluations to improve customer experiences.
Secret Shopper is a leading mystery shopping company that offers comprehensive evaluation services to businesses across various industries. They provide detailed reports and actionable insights to improve customer experiences.
TrendSource is a provider of mystery shopping, compliance audits, and market research services. They work with businesses to assess and enhance their operations and customer satisfaction.
Sentry Marketing specializes in mystery shopping and customer experience programs. They offer customized solutions to measure and improve customer service and operational efficiency.
BARE International is a global mystery shopping company with a wide network of shoppers. They provide detailed evaluations and actionable insights to help businesses improve their customer experiences.
Customer Impact focuses on providing mystery shopping and customer experience solutions to the retail, restaurant, and hospitality industries. They offer personalized programs and actionable feedback to optimize customer service.
ACL Services offers comprehensive mystery shopping and customer experience measurement services. They provide detailed reports and analytics to help businesses make informed decisions.
IntelliShop is a mystery shopping company that provides customer experience evaluation services to businesses. They have been in operation since 1999 and work with clients in various industries, including retail, hospitality, automotive, and more.