Selected Work
Bridging the gap between Creative Production and Performance Marketing.
Below are key projects demonstrating Strategy, Automation, and Growth.
Product Marketing
Independent Publishing Strategy
Role: Product Owner & Marketer
- Challenge: Launching niche Sci-Fi products in a saturated market without paid ads.
- Solution: Developed an ASO (App Store Optimization) strategy for Amazon KDP, utilizing AI for cover design A/B testing.
- Result: 6 published titles, automated sales ecosystem established.
AI & Automation
High-Volume Content Pipeline
Role: AI Operations Lead
- Challenge: Scaling visual asset production for stock platforms efficiently.
- Solution: Built an automated workflow (Midjourney + Upscalers + Metadata tagging) to produce video/image assets.
- Result: Portfolio grew to 4,000+ assets with minimal manual intervention.
Social Media Growth
Niche Community Building
Role: Community Manager
- Challenge: Growing an audience for satirical content ("Bellandi Noir") from zero.
- Solution: Implemented a "Video First" content strategy focusing on viral engagement loops.
- Result: 2,400+ organic followers with high engagement rates.
🔜 Digital Marketing Case Study
Academic Project (CareerFoundry)
Currently developing a comprehensive market entry strategy for a HealthTech brand. Full case study coming May 2026.